A case study on how AD ASIA Consulting helped ONNIA Worldwide build a Hong Kong–based execution platform to commercialize products globally, covering setup, compliance, procurement, and go-to-market execution.

Entering the Asian market presents many challenges for European product companies. While advisors may promise smooth market entry, the critical question is whether they can provide proof of execution. Case studies offer this proof, showing how strategies and plans translate into real results. This article highlights the importance of case studies in demonstrating execution evidence for Asia market entry

Many companies looking to establish operations in Thailand often start by focusing on location, rent costs, or building design. While these factors are important, the first question should be whether the site, building, or facility can legally and operationally support the intended activity. Without this early feasibility check, businesses risk costly delays, compliance issues, and operational inefficiencies

Entering Asian markets requires more than just opening a company. European businesses often assume that setting up a local entity is the first step. Yet, the best market-entry route depends on the company’s activity, product type, regulatory requirements, and commercial goals. This article explores the main options for entering Thailand, ASEAN, and Hong Kong markets, helping companies choose the right path before committing capital or resources

Entering the Asian market is a complex journey. Many European companies rush to set up a company as their first step. Yet, this is not always the best approach. Before deciding to open a company, it is crucial to understand the right market-entry route for your project. This decision shapes your entire strategy, from compliance to procurement and commercial launch.