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Startup & Business Advisory


From Community to Revenue: Pre-Sales, Pricing, and Cohort Launches
This blog post explores how to turn community engagement into revenue through pre-sales, pricing experiments, and cohort launches. It highlights strategies like offering a "Founders Cohort" with clear benefits, testing price elasticity, and creating structured onboarding processes to ensure retention. The post also emphasizes cultural nuances in sales, such as warm introductions and bilingual onboarding, to build trust and reduce friction.
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Oct 103 min read


Ambassador Programs that Work: Recruit, Train, Reward - Repeat
This blog post outlines how to create an effective ambassador program for your language app. It highlights the benefits of recruiting credible users over generic influencers and provides a step-by-step guide to selecting ambassadors, training them in storytelling and tactical skills, and rewarding their efforts with tiered perks. Governance tips, such as a code of conduct and content guidelines, ensure trust and alignment.
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Oct 94 min read


Build in Public (Without Losing the Plot): Feedback Systems for Language Apps
This blog post explores how to build a language app in public without losing focus. It introduces structured feedback systems, including a three-layer feedback stack, 30-day feedback sprints, and structured AMAs, to gather actionable insights while avoiding design-by-committee chaos. The post emphasizes the importance of cultural sensitivity, especially in collectivist contexts, and provides actionable steps to foster trust and engagement.
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Oct 84 min read


Promise, Proof, Path: A Crowdfunding-Ready Landing Page for Your Language App
This blog post outlines how to create a crowdfunding-ready landing page for your language app. It emphasizes the importance of a clear promise (specific outcome and timeline), credible proof (community testimonials, method evidence, and metrics), and a simple path (single CTA with referral options). Additional tips include optimizing for mobile, ensuring privacy compliance, and tracking key performance indicators like signup conversions and referral rates.
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Oct 74 min read


Community First: The Fastest Way to Fund (and Improve) Your Language App
This blog post explores why building a community is the fastest and most effective way to fund and improve a language-learning app. It provides actionable strategies for founders, including defining a niche audience, creating a private community space, running a 10-day challenge, co-creating a feature roadmap, building a waitlist with referrals, and converting super-fans into campaign ambassadors. By fostering a sense of ownership and engagement, early supporters become teste
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Oct 64 min read


Strategy, Sustainability, and Scale: Cultural Consulting for Asia’s Next Decade
This blog post delves into the transformative role of cultural consulting in shaping Asia's next decade. It highlights the Asia-Pacific consulting market's growth, driven by infrastructure expansion, digital transformation, and regulatory reforms. Key insights include aligning digital tools with local workflows, ESG compliance with audit-ready evidence, leveraging regional trade agreements like RCEP, and fostering cross-cultural innovation.
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Oct 34 min read


Project Development in Asia: Align Culture, Compliance, and Community - Then Build
Project Development in Asia: Align Culture, Compliance, and Community—Then Build" highlights the critical role of cultural insight, compliance, and community engagement in ensuring project success. It outlines a four-stage gate process—covering land and community, design and permits, procurement and construction, and commissioning and handover—to prevent rework and delays. The blog also emphasizes cultural practices like respectful cadence, pre-reads, and variance narratives
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Oct 24 min read


Procurement & Trading in Asia: Cultural Intelligence for Resilient Supply Chains
This blog post explores the critical role of cultural intelligence in procurement and trading across Asia. It highlights how cultural norms influence negotiation, documentation, and risk-sharing, offering actionable insights for building resilient supply chains. Key topics include supplier validation, ESG alignment, leveraging RCEP, and creating culture-aware procurement frameworks. Learn how AD ASIA Consulting integrates cultural insights with procurement mechanics to ensure
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Oct 14 min read


Cultural Due Diligence First: The Smartest Way to Enter or Optimize in Asia
This blog post explains the importance of cultural due diligence for businesses entering or optimizing in Asian markets. It highlights how understanding local cultures, communication styles, regulatory requirements, and partnership norms is essential for success. The article provides a practical 90-day roadmap for implementing cultural due diligence and offers actionable steps to help businesses navigate Asia’s diverse business landscape.
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Sep 303 min read


Discover How Ad Asia Consulting Transforms Business Strategies
This post explores how cultural business consulting helps companies navigate Asia’s diverse markets, highlighting the strategic advantages of partnering with AD ASIA Consulting for project development, procurement, and trading support.
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Sep 294 min read


Go‑Live Plan: Pre‑Opening, Staffing, SOPs & Soft‑Opening Checklist in Thailand
This blog post outlines a detailed go-live plan for hospitality businesses in Thailand, focusing on pre-opening governance, staffing, SOPs, and soft-opening strategies. It provides a step-by-step guide from T-90 to T+14, covering compliance, training, systems readiness, and marketing. The post also includes a soft-opening checklist, KPI dashboard, and risk management tips to ensure a smooth and successful launch
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Sep 265 min read


Hotel License 101: Types, Fees, Exemptions—What Founders Need to Know in 2025
This blog post provides a detailed guide to hotel licensing in Thailand under the Hotel Act B.E. 2547. It explains what qualifies as a hotel, exemptions for small accommodations, the four license types, and the latest 2023 updates. The post also covers fees, validity, required documents, and common edge cases like serviced apartments and hybrid models. With insights from AD ASIA Consulting, it offers a clear roadmap for founders to navigate the licensing process efficiently.
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Sep 255 min read


Permits & Design Compliance in Thailand: From Land to Building Permit to EIA
This blog post outlines the critical steps for securing permits and ensuring design compliance for hospitality projects in Thailand. It covers land-use zoning, building permits, and Environmental Impact Assessments (EIA), emphasizing the importance of sequencing and complete documentation. The post also highlights common pitfalls and how AD ASIA Consulting provides end-to-end support, including zoning analysis, permit timelines, and EIA preparation, to keep projects on track.
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Sep 244 min read


Foreign Business License (FBL) vs BOI Promotion: Which Path Is Right for Your Hotel in Thailand?
This blog post compares the Foreign Business License (FBL) and BOI Promotion paths for foreign founders planning hospitality projects in Thailand. It outlines key differences in ownership, tax incentives, compliance, and timelines, helping founders choose the right structure for their hotel, resort, or mixed-use venture. The post also provides a decision framework, document checklists, and common pitfalls to avoid, ensuring a smooth setup process tailored to Thailand's regula
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Sep 234 min read


Starting a Hospitality Business in Thailand: Step 1 - Company Setup That De-Risks Everything Else
This blog post serves as a comprehensive guide for starting a hospitality business in Thailand, emphasizing the importance of proper company setup. It outlines six critical decisions, including ownership structure, activity codes, tax compliance, and visa/work permits. The post also provides a 30-day timeline for incorporation and highlights common pitfalls to avoid. With expert insights from AD ASIA Consulting, it ensures a smooth foundation for permits, construction, and ho
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Sep 224 min read


Raising Capital with a Hong Kong HoldCo: From Traditional Rounds to Tokenized Real Estate
How a HK HoldCo accelerates fundraising for Thailand/ASEAN projects—angels, VCs, curated communities, JV platforms, and tokenized real estate—plus the governance and docs investors expect.
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Aug 285 min read


How to Incorporate in Hong Kong: Timeline, Documents & Pitfalls (Founder’s Checklist)
Learn how to incorporate a Hong Kong company in 2025: timelines, required documents, and common pitfalls. Includes a practical founder checklist and bank-readiness tips
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Aug 265 min read


Why a Hong Kong Holding Company Supercharges Your Thailand & ASEAN Strategy (2025 Guide)
Discover why a Hong Kong holding company remains the smart choice for Thailand and ASEAN expansion in 2025. Learn the legal, banking, and investor advantages — plus practical tips to avoid common setup pitfalls.
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Aug 254 min read


Buy, Lease, or Build? The 2025 Thailand Real Estate Playbook for Operators & Investors
This post helps operators and investors choose between acquiring, leasing‑and‑improving, or developing property in Thailand by comparing capital needs, control, time‑to‑market, and permit complexity. It provides a decision matrix, highlights key cost and risk drivers, and outlines team, financing, and execution steps—including a practical 90‑day action plan. The article closes with how AD ASIA can run feasibility, structure the deal, map permits, and manage delivery as owner’
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Aug 224 min read


Setting Up a Company in Thailand for Property Ventures: A No-Nonsense Guide
This blog post explains how to set up a Thai company for property ventures, covering the incorporation flow, banking readiness, licensing, and compliance essentials. It highlights governance best practices, common pitfalls, and timelines to keep projects on track. The article concludes with a practical starter pack and shows how AD ASIA Consulting can deliver a ready-to-operate corporate structure aligned with permits and project milestones
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Aug 205 min read
Blog Articles
Discover insightful articles and expert tips in our blog, covering a diverse range of topics to inspire and inform you.
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